
Jonathan Penn
CO-FOUNDER & COACH
Jonathan’s Story
Jonathan is a native Texan, husband, and father to two boys. Prior to becoming a coach, Jonathan served as President & CEO of a national engineering firm which he sold in 2022. Jonathan started his career in music, film, and television. Most notably, he worked in Scripted Programming for AMC Network in Los Angeles.
After two decades in the creative and corporate world, he now provides coaching and consulting services to struggling executives, leadership teams and individuals, supporting them in overcoming obstacles, fostering a healthy culture, and change management. He is a certified executive coach and change management practitioner.
In addition to co-founding Ascent Lab with Becky Ramsey, Jonathan is co-founder of Through The Woods, a branding agency and production company based in Texas. Through the Woods provides branding and content-creation services to small to mid-size organizations through the art storytelling.
Jonathan’s first priority is his family and his faith. He and his family love the outdoors and spending time traveling the country in their Airstream every chance they get.
Career Experience
Through The Woods
Co-Founder, Producer
IEG + DPCE
President & CEO
AMC Networks
Production Coordinator, Scripted Programming
Certifications
Certified Executive Coach
ICF / Member
Change Management Practitioner / Certified Practitioner
